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Say goodbye to greys and hello to deep mid-blonde permanent colour that is kind to hair. When selecting your shade please note our permanent colour does not contain bleach and will not lighten the hair.
What Josh formulated this for....Gives an expert, natural-looking colour finish and 100% grey coverage.
Elevate your home hair colour experience and upgrade to the Miracle System. Colour your way to stronger, softer, healthier hair.
Discover the full blonde collection.
- Shine Complex
- Natural looking
- 100% coverage
Josh Talks Colour
"I created the Permanent Colour Kit so you can achieve 100% grey coverage and glossy colour that's kind to hair, wherever you are."
Accolades
What our clients say:
"My hair colouring went really well - beautiful, natural looking colour, love it!"
How to use
How to use
Follow Josh's expert tips on how to section hair, mix your colour and apply for the cleanest application, best coverage and glossy result in 30 minutes.
Worth noting
Permanent Results Scale
Match your shade below to see how it could transform
Your shade before
Your shade after
Auto-Delivery FAQ
Ingredients
Delivery & Returns
100% Money Back Guarantee
Worth noting
Your expert colour: Contains PHENYLENEDIAMINES (TOLUENEDIAMINES) AQUA (WATER) CETEARYL ALCOHOL ETHANOLAMINE LAURETH-3 SODIUM LAURETH SULFATE OLETH-5 PHOSPHATE DIOLEYL PHOSPHATE TOLUENE-2,5-DIAMINE SULFATE SODIUM LAURYL SULFATE GLYCERYL STEARATE SE CERA ALBA (BEESWAX) LIMNANTHES ALBA (MEADOWFOAM) SEED OIL SODIUM SULFITE 2-METHYLRESORCINOL EDTA ERYTHORBIC ACID PARFUM (FRAGRANCE) 4-CHLORORESORCINOL BISABOLOL m-AMINOPHENOL p-AMINOPHENOL LIMONENE LINALOOL CITRONELLOL 2,4-DIAMINOPHENOXYETHANOL HCl ALPHA-ISOMETHYL IONONE ORBIGNYA SPECIOSA KERNEL OIL CHENOPODIUM QUINOA SEED EXTRACT ASTROCARYUM MURUMURU SEED BUTTER BENZYL ALCOHOL POTASSIUM SORBATE SODIUM BENZOATE TBHQ Protective Barrier Cream AQUA (WATER) GLYCERIN PETROLATUM PARAFFINUM LIQUIDUM (MINERAL OIL) GLYCERYL STEARATE SE PEG-7 GLYCERYL COCOATE VP/VA COPOLYMER PALMITIC ACID STEARIC ACID HYDROGENATED DIMER DILINOLEYL/DIMETHYLCARBONATE COPOLYMER POLYVINYL ALCOHOL CARBOMER PANTHENOL PROPYLENE GLYCOL DMDM HYDANTOIN SODIUM HYDROXIDE PARFUM (FRAGRANCE) DISODIUM EDTA LIMONENE BUTYLENE GLYCOL LINALOOL CITRONELLOL IODOPROPYNYL BUTYLCARBAMATE ORBIGNYA SPECIOSA KERNEL OIL CHENOPODIUM QUINOA SEED EXTRACT ASTROCARYUM MURUMURU SEED BUTTER BENZYL ALCOHOL POTASSIUM SORBATE SODIUM BENZOATE TBHQ Stain Removing Wipe AQUA (WATER) ISOPROPYL ALCOHOL ALCOHOL DENAT. BENZYL ALCOHOL SODIUM LAURETH SULFATE PARFUM (FRAGRANCE) SODIUM SULFITE LIMONENE LINALOOL ETHANOLAMINE CITRONELLOL ALPHA-ISOMETHYL IONONE GERANIOL EUGENOL CHENOPODIUM QUINOA SEED EXTRACT ORBIGNYA SPECIOSA KERNEL OIL ASTROCARYUM MURUMURU SEED BUTTER POTASSIUM SORBATE SODIUM BENZOATE TBHQ Deep Conditioning Treatment AQUA (WATER) CETEARYL ALCOHOL BEHENTRIMONIUM CHLORIDE CETYL ALCOHOL CETYL ESTERS CETRIMONIUM CHLORIDE ISOPROPYL ALCOHOL PHENOXYETHANOL BEHENTRIMONIUM METHOSULFATE PARFUM (FRAGRANCE) ETHYLHEXYLGLYCERIN LIMONENE LINALOOL CITRONELLOL CITRIC ACID ALPHA-ISOMETHYL IONONE ORBIGNYA SPECIOSA KERNEL OIL CHENOPODIUM QUINOA SEED EXTRACT ASTROCARYUM MURUMURU SEED BUTTER BENZYL ALCOHOL POTASSIUM SORBATE SODIUM BENZOATE TBHQ COLOUR ACTIVATOR 30 VOL 9% AQUA (WATER) HYDROGEN PEROXIDE CETEARYL ALCOHOL CETEARETH-20 SODIUM STANNATE SODIUM LAURETH SULFATE SODIUM HYDROXIDE DISODIUM PYROPHOSPHATE PENTASODIUM PENTETATE ETIDRONIC ACID PEG-40 CASTOR OIL"
Standard Delivery - Orders typically arrive within 4 - 5 days
Fulfilled by Royal Mail (not tracked)
- FREE for orders of £30 and over
- £4 for orders under £30
Express Delivery - Orders typically arrive within 1 - 2 days
Fulfilled by DPD (tracked)
- £7 for all orders
International Delivery (3 - 5 days):
Unfortunately for now we are unable to ship outside of the UK, but we are hoping the situation will change very soon. We will update our service options for Europe/ROI as soon as they are available.
Fulfilled by DHL (tracked)
- £16 for all orders
(Please visit our Delivery & Returns page for full details on countries we currently deliver to and returns procedure.)
We are all about feel good hair. If you don’t feel great about one of our products—one of our expert team will consult with you to find a solution you do love. And if you’re still not happy? We’ll refund your money on your first box, 100%.
How much does the auto-delivery cost?
Miracle System costs £29, auto-delivery shipping is
free.
Can I amend my auto-delivery?
It’s super easy to amend your auto-delivery. You set your
delivery schedule, and can adjust, skip, pause or cancel
at any time.
Can I cancel my auto-delivery?
You can cancel your auto-delivery at any time.
Shade Shot enhances the tones for a colour finish as unique as you are, when mixed into your Permanent Colour Kit.

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